Mar 5 2016
Not China or the US but recent reports indicate that sales of Indian goods through mobile devices accounted for more than 40% compared to sales of its e-commerce. Overwhelmingly it’s more than China and several European countries.
Information from Mary Meeker president of the fund Kleiner Perkins Caufield and Byers, the share of mobile commerce is very high in India, as Snapdeal and Flipkart with revenue coming from mobile devices is more than 70% while the Chinese company Alibaba accounted for only around 50%.
With changed behavior of tablet and smart phone consumers, online shopping from portable devices is very high. Trend suggests that online shoppers seek the convenience of shop anywhere shop anytime.
While India leads M-Commerce, China follows with 35%, followed by the UK, France and Brazil, all of them accounted for as much as 20% while surprisingly US is at the number 7 with 15%.
One of the results of this survey reinforces the fact that M-Commerce may be the only way forward for E-tailers in India.